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Which of the following statements is true about the relationship between consumers and an organization's corporate social responsibilities?


A) Consumers' image of the organization and their purchasing powers are influenced by it.
B) Consumers are not considered as powerful stakeholders and the organization's poor relationship with them does not affect its credibility.
C) Consumers today view the quality of products and services as a key issue more than social responsibility.
D) Consumers are not concerned about the organization's corporate ethical behavior.

E) All of the above
F) A) and B)

Correct Answer

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The myopic view of values emphasizes that companies view value creation as something that happens in a bubble that includes only the company and its customers.

A) True
B) False

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The concept of outsourcing to low-wage countries is an effort to please shareholders.

A) True
B) False

Correct Answer

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Explain briefly about the big new idea in marketing.

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The new idea in business and marketing i...

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According to the neoclassical theory, the sole purpose of a firm is to manage resources according to the societies' interests.

A) True
B) False

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Shareholders that provide corporations with financial resources are typically concerned with capital appreciation.

A) True
B) False

Correct Answer

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The main rationale of the neoclassical theory is to create economic value in order to provide a financial return to stockholders since they invest their capital in the firm.

A) True
B) False

Correct Answer

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A strong commitment toward corporate social responsibilities contributes to an organization's employee retention.

A) True
B) False

Correct Answer

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Stake refers to claim and interest, and the term stake holding defines the interdependent relationship between constituents.

A) True
B) False

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As a move toward sustainability, organizations take advantage of a new law setting standards for environmental regulations and gain greater competitive advantage.

A) True
B) False

Correct Answer

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True

Which of the following statements is true of members of society as stakeholders of an organization?


A) Members of society are external stakeholders, and are therefore not affected by corporate activities.
B) Collaboration between members of civil society, the private sector, and the public sector can lead to intractable and complex global problems.
C) Members of society have become powerful catalysts and can use modern communication technology to form protest alliances.
D) Members of society do not have the power to force businesses to contribute to change.

E) A) and B)
F) All of the above

Correct Answer

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According to the old value equation, value can be increased by increasing the price.

A) True
B) False

Correct Answer

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________ lend financial resources to firms but don't own these corporations in a meaningful sense.


A) Customers
B) Employees
C) Stockholders
D) Vendors

E) B) and D)
F) A) and C)

Correct Answer

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The three dimensions of corporate social responsibility and environmental sustainability are social, economic, and scientific.

A) True
B) False

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The top management of an organization has no influence on the extent to which the organization will adapt the concept of shared value.

A) True
B) False

Correct Answer

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False

Which of the following best defines the concept of shared value?


A) creating economic value in a way that also creates value for society
B) creating economic value by means of maximizing profits
C) creating economic value in a way that reduces prices
D) creating economic value by increasing the quantity of products

E) A) and B)
F) C) and D)

Correct Answer

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Which of the following is referred to as the big new idea in business and marketing?


A) the emphasis on pushing products
B) the focus of a business to maximize profits
C) the responsibility of a business to create value
D) the provision for customer-perceived benefits

E) B) and D)
F) B) and C)

Correct Answer

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Which of the following statements is true of employees as stakeholders of an organization?


A) Employees are always aware of competitive alternatives and are therefore not subject to inequitable treatment.
B) Employees are voluntary stakeholders and have limited bargaining power.
C) Employees hold securities and lend financial resources to firms.
D) Employees are responsible for shaping the overall mission or goal and the strategy and structure of the organization.

E) B) and C)
F) A) and D)

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Companies have acted on the false assumption that sustainability will add costs and decrease their competitiveness.

A) True
B) False

Correct Answer

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A negative correlation always exists between sustainability and competitiveness.

A) True
B) False

Correct Answer

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False

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